FUTURES COLLEGIATE BASEBALL LEAGUE

DELIVERABLES

Primary identity
Special event branding

CLIENT

The Futures Collegiate Baseball League is a New England summer league for college players. It helps them develop and get exposure using wood bats.

OFFICIAL LEAGUE BRANDING

OFFICIAL LEAGUE BRANDING

The FCBL requested a reinvention of its primary identity, used across the league and by individual teams on official uniform components, as well as across league and team marketing, digital platforms, broadcast graphics, merchandise, and event branding.

This is the league’s second logo since its founding in 2010. The FCBL’s mission is to prepare players for professional baseball, with at least half of each team’s roster made up of athletes with a local New England connection through residence or college affiliation.